Rakuten Advertising

Category
E-Commerce and Retail
Rating
Commission
5% to 50% per sale or a fixed amount per lead
Commission Model
No items found.
E-Mail
affiliatesupport@rakuten.com.
Software
Proprietary affiliate software
Licenses

Review

Commission Type: Pay-per-sale (PPS), pay-per-lead (PPL).

  • Commission Rate: Varies by merchant, typically 5% to 50% per sale or a fixed dollar amount per lead.
  • Positive Aspects

    1. Diverse Range of Advertisers
      Rakuten Advertising partners with a variety of well-known brands across multiple industries, providing affiliates with a wide selection of products to promote.
    2. Competitive Commission Rates
      Affiliates can earn attractive commission rates, which can vary by advertiser, allowing for potentially high earnings depending on the promoted products.
    3. Robust Tracking and Reporting Tools
      The platform offers advanced tracking and reporting features, enabling affiliates to monitor their performance and optimize their marketing strategies effectively.
    4. Global Reach
      Rakuten Advertising operates in multiple countries, giving affiliates the opportunity to promote products to an international audience.
    5. Comprehensive Support Resources
      Affiliates have access to a wealth of resources, including educational materials and dedicated account managers, to help them succeed.

    Negative Aspects

    1. Approval Process for Affiliates
      Affiliates must go through an application and approval process, which can delay access to the program for new members.
    2. Payout Thresholds
      There are minimum payout thresholds that affiliates must meet before receiving their earnings, which can affect cash flow.
    3. Varied Commission Structures
      Commission rates can vary significantly between different advertisers and products, making it important for affiliates to choose wisely.
    4. High Competition Among Affiliates
      With many affiliates promoting similar brands and products, standing out in the crowded marketplace can be challenging.
    5. Limited Promotional Tools
      While Rakuten provides some resources, affiliates may find fewer creative promotional tools compared to other affiliate networks.

    Target Market

    Commission Structure