Commission Structure 8/10
Betwinner’s affiliate program offers a competitive mix of Revenue Share, CPA (Cost Per Acquisition), and Hybrid models. Affiliates can start with a RevShare model that ranges from 25% up to 50%, depending on the volume and quality of traffic referred, which is slightly above industry averages for new affiliates. CPA and Hybrid deals are negotiable with an account manager, allowing flexibility based on the affiliate’s marketing strategy. Commissions are recurring for RevShare models, providing long-term earning potential as long as players stay active.
Cookie Duration 8/10
The cookie duration for Betwinner affiliates is 30 days, which is competitive and in line with many leading affiliate programs in the iGaming industry. A 30-day tracking period allows affiliates a fair window to convert referred users into depositing customers. This duration provides a good balance between user acquisition time and commission eligibility, enhancing the potential earnings for affiliates.
Payout Process 8/10
Betwinner’s payout process is reasonably convenient, with a minimum withdrawal threshold set at $30. This amount is relatively accessible compared to other programs. Payment options are diverse, including Neteller, Skrill, WebMoney, cryptocurrencies, and bank transfers. Affiliates are generally paid on a monthly basis, providing steady, predictable income once the threshold is met.
Geographical Target Market 8.5/10
Betwinner has a broad international focus, particularly targeting Eastern Europe, LATAM (Latin America), Asia-Pacific (APAC), and parts of the Middle East and Africa (MEA). The wide geographical spread allows affiliates to tap into diverse, emerging markets with strong demand for betting and gaming services. However, major restricted areas like the USA, UK, and Canada may limit some affiliates' traffic potential.
Tracking Software 8.5/10
The tracking software used by Betwinner is proprietary and generally reliable. It offers accurate tracking of clicks, leads, and conversions, as well as real-time reporting for campaign performance insights. The platform is user-friendly and supports Sub-ID tracking, enabling affiliates to monitor different traffic sources effectively. However, there is currently no public mention of advanced API access.
Marketing Tools and Support 8/10
Betwinner provides affiliates with a solid range of marketing materials, including banners, landing pages, and localized promotional content. There is some level of customization available, depending on the market targeted. Affiliate managers are generally responsive, but there are occasional reports of delayed communication during peak periods, which slightly affects the overall support rating.
Reputation and Trustworthiness 7.5/10
Betwinner enjoys a moderate reputation in the online betting community. While many users appreciate the platform's variety and odds, there have been mixed reviews regarding payment times and account verification processes. Having been founded in 2016, Betwinner has enough longevity to be considered an established brand, although it is not as universally trusted as some older competitors.
Conversion Rates 8.0/10
Betwinner maintains good conversion rates, especially in regions where sports betting and casino games are culturally popular. The registration and checkout processes are smooth, user-friendly, and mobile-optimized, which helps reduce abandonment rates. Affiliates working in key target regions often experience above-average conversion performance.
Program Flexibility 8/10
The affiliate program is relatively flexible, allowing for negotiation of commission structures based on the affiliate's performance and audience. Hybrid deals combining CPA and RevShare are available, making it easier for affiliates to tailor earnings models to their specific marketing strategies.
Exclusive Offers and Incentives 7.7/10
Betwinner occasionally offers exclusive promotions and bonuses for affiliates, although these are not as frequent or aggressively advertised as in some competitor programs. Performance-based incentives are available, but often require direct negotiation or meeting specific performance benchmarks.
Technical Integration 7.5/10
Setting up the affiliate account and integrating tracking tools is straightforward, even for affiliates with minimal technical experience. However, there is no public mention of advanced API functionality for more sophisticated affiliates who might require automated tracking and reporting solutions.